We make our gin in the city we love, a special place with a singular story. The ancient word “Gent” refers to the confluence of the two rivers that have connected our people to the world for hundreds of generations, through the Bronze Age, the Roman Empire, the Dark Ages, the industrial revolution, and into our modern era. And for much of that history, gin has been a part of our story.
THE HISTORY OF THE LOWLANDS IS THE HISTORY OF GIN
The lowlands area of Northwestern Europe – today comprising the countries we know as Belgium, the Netherlands and Luxembourg – is a coastal region bounded by the North Sea and English Channel, where much of the land is at or below sea level. Historically, the people of this area have been linked politically and economically, and are known for their industriousness and long history of trade with countries throughout Europe and across the sea.
GENERATIONS OF DISTILLING IN A PLACE WE CALL HOME
The earliest written evidence of distillation in the low countries is from the Middle Ages, when the drink known as “jenever” began to bring people together. In short order, jenever evolved from an herbal medicine to what we know today as “gin,” the juniper-flavored spirit of international renown brought back to England, Italy and beyond by travelers, soldiers and merchants who developed a taste for the unique lowlander spirit.
OUR INHERITED TRADITIONS. OUR ROOTS. OUR HERITAGE.
Our embrace of our roots has shaped a desire to understand our family’s place in the world, celebrate it, and share it. To be a “Gentenaar” is to be from the City of Gent. And while some of us now live far from our beloved ancestral home, our entire family agrees that to know Gent in spirit is to be a Gentenaar. We also agree that there’s no better way to celebrate than with the actual spirit that’s at the heart of our history.
See our City
From the Sky
Watch from above as our city, our heritage, and our gin come into focus.
